MaritzCX is a known global leader in the experience management platform which specializes in providing big businesses with different experience feedbacks; customer experience (CX), employee experience (EX), and patient experience (PX). By doing this, there is assurance of an increase in the client’s success by combining specific expertise such as experience management software, data and research science, and deep vertical market expertise.
On the MaritzCX platform, there will be an inclusion of LivingLens video intelligence platform, this will help businesses to gain deeper insights about customer feedback and expectations to drive continuous improvement.
There’s little that is more powerful than seeing actual customers relay their feedback and then making it available to frontline teams and executives to act,” said Mike Sinoway, president and CEO of MaritzCX. “Pairing the strength of LivingLens’ video with the power of our experience management platform gives businesses access to new visual data to influence experience decisions, increase loyalty, and improve ROI.” “Often an emotional detachment can exist which means people may not connect with or act on what the numbers are showing them. Video creates a powerful emotional connection between stakeholders and their customers, and coupled with AI it really drives action,” continued Sinoway.
Customers around the globe can provide feedback via their webcam or mobile device, as content can be captured and analyzed in any language. By humanizing feedback, the solution allows businesses to more effectively connect with who their customer is and create empathy for customers within their organization.
“At LivingLens, our core use case is about driving change in organizations through being able to tell effective and engaging stories with video. This blends perfectly with MaritzCX’s impactful solutions, designed to inspire the right actions and deliver strong ROI. Together we are opening up the opportunity to really hear the authentic voice of the customer and use that to make better business decisions,” said Carl Wong, CEO of LivingLens.